Gin Singh • Beverage Brand Consultant

Helping founders launch standout beverage brands in India

From concept development and sourcing to HORECA strategy, branding, packaging, and launch execution.

Premium craft beverages and artisanal drinks

Beverage Strategy

Positioning, pricing, packaging, and market-fit planning.

Manufacturing & Sourcing

Guidance for co-packers, ingredients, imports, and vendors.

HORECA Launch Support

Hotel, restaurant, and premium retail onboarding strategy.

Services

End-to-end beverage consulting

01

Brand Positioning

Naming, storytelling, pricing, and premium positioning.

02

Product Development

Concept validation, beverage categories, and formulation guidance.

03

Manufacturing

Support with sourcing, co-packers, packaging, and vendors.

04

Go-To-Market

Launch strategy focused on HORECA and premium retail.

GS

Built by a founder with real beverage startup experience

About

Real experience, real results

With a background in hospitality, luxury brand management, and beverage startups, I help founders avoid expensive mistakes and launch products with stronger positioning, better sourcing, and clearer market strategies.

Having been through the journey myself, I understand the unique challenges of building a beverage brand in India — from navigating regulatory requirements to building relationships with the right distributors and retailers.

Hospitality & luxury brand management
Beverage startup founding experience
HORECA market understanding
Premium retail positioning

Projects

Beverage concepts & startup experience

Bob Pop
Canned Beverage

Bob Pop

India-focused popping boba canned beverage concept.

Inlife Water
Premium Water

Inlife Water

Premium Himalayan water brand for luxury HORECA.

Premium Tonic Concept
Mixers & Tonics

Premium Tonic Concept

Gen Z focused premium mixer and tonic water strategy.

Ready to build your next beverage brand?

Let's discuss your idea, positioning, sourcing strategy, and launch roadmap. Book a consultation or reach out directly.